YOU DIDN’T BUY SOMETHING. YOU MADE A DECISION.
No discounts. No persuasion. No gentle hand toward checkout.
Just what’s left when motivation dies: urgency, friction, intent.
This is not a store. It’s a reaction.
To noise. To comfort. To everything that keeps you soft.
What you find here won't inspire you.
It will confront you.
If that excites you,
you’re in the right place.